Why trust wine

5 things no wine has to tell you

No federal or state government requires nutritional or contaminants disclosure on alcohol. We think that’s a shortcoming. We’re leading the way.

Clean Label Project Purity Award
CLP Purity Award
200+ contaminants tested
Lifevine wine on a golden-hour table
CLP Purity Award Zero Sugar* 200+ contaminants tested California-grown
01

A wine label can leave almost everything out

Wine is not required to list its ingredients, its nutrition, or its sugar. Nearly everything else in your grocery cart is. That gap is entirely legal, and it means two bottles standing side by side can tell you almost nothing about what is inside either one.

02

Grapes are farmed. Wine is processed.

Along the way from vineyard to bottle, a wine can pick up what the category has long lived with: heavy metals, pesticide residues, and additives used to adjust color, body, and sweetness. Because none of it has to be disclosed, third-party testing is the only way anyone finds out.

Lifevine in the moment
03

We test every vintage

Before a Lifevine wine ships, it goes to an independent lab and is screened for more than 200 contaminants. Every vintage, every varietal — not one sample from one year. We publish what we find.

200+
contaminants screened
Every
vintage, before it ships
04

The seal is the short version of the lab report

Clean Label Project measures products against a category-wide dataset and certifies only the ones that clear its purity thresholds. Lifevine is the only wine to earn the Clean Label Project Purity Award. When you see the seal on the bottle, there is a full panel of results behind it.

05

Zero Sugar*, with the number attached

Sugar is one more thing wine never has to declare. Ours is verified: less than 1g per 5 fl oz serving. Full flavor, California-grown, dry through the finish — nothing taken out of the pleasure of it.

*Contains less than 1g of sugar per 5 fl oz serving.

Clean Label Project Purity Award

Awarded the Clean Label Project Purity Award. Tested across 1,000+ wines for more than 200 contaminants.

We publish what we find — every vintage.

See our standards and lab results

Find Lifevine near you

Stocked in more than 3,200 stores nationwide. Enter a ZIP and we’ll point you to the closest shelf.

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CLP Purity Award · Zero Sugar*
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